Strategic Branding and Accessibility with Taylor Martin
In this episode, we talk with Taylor Martin, CEO and Founder of Design Positive, a full-service strategic branding and accessibility agency. We take a look into what a full service branding agency may offer and we get a behind the scenes look into how Taylor operates his business. What is branding and just how in depth can you go into building a brand? Find out in this episode of Inside the offer!
Topics and Questions Covered:
- (01:11) - Introducing this episode and what we will be discussing.
- (02:03) - Taylor's origin story and how Design Positive came into existence.
- (06:08) - Breakdown of Taylor's services and discussing what is branding.
- (15:32) - When did you get the business bug to start your own business?
- (16:55) - What is your source of new clients?
- (20:52) - Taylor's onboarding process.
- (21:43) - Breaking down Taylor's 3-tiered proposal.
- (27:46) - Understanding the difference between a proposal, client agreement, a quote etc.
- (29:00) - Handling a request that is outside the contracted scope of work.
- (33:37) - The future of Design Positive.
Resources and Links Mentioned:
Podcast Production Services by EveryWord Media.
